As I mentioned in the video above, whether you use a blog, a website or both is up to you. There is no rule of thumb. You really have to feel your way around and see what's best for your needs. But if you're just starting, I'd definitely only focus on one or the other. If your goal is to make money from a blog, you might want to consider Yaro Starak's Blog Coaching Service. This guy is no amateur and makes 6 figures per year from blogging alone. In his free report, Blog Profits Blueprint, he lays the groundwork for creating a successful blog and helps you keep your expectations in check when it comes to making money. Very solid advice here. Also, Yaro wrote a very good piece that explains why so many blogs fail. I've published a copy of the report here so make sure you read it. Whether you plan to create a stand-alone blog or use it to compliment your existing Web site, they can be a great asset to your online business. Some of the keys to success include... Blog with a purpose Keep it relevant Blog often when you have good info to share Add personalitySerious About Making Money From a Blog?
In Conclusion...
Just like a website, a blog should have a focus and target audience. Don't just blog to sell products. Give your audience useful information that will entice them to subscribe. Blogs with too many ads and no useful content are a turn-off.
Remember, people want to know what's in it for them, so your blog's info should be relevant to your audience's needs and desires.
More is not better when you are putting out junk or recycled material. One of the top reasons people unsubscribe to blogs is lack of originality or the "heard it all before" syndrome.
Display a photo. Crack a joke once and while. Let your audience know there's a human behind the words. Don't take yourself too seriously. Have fun and develop your unique blog voice.